Consumer Media Consumption vs Advertising Spending
The shift in media consumption behaviour of consumers is a leading indicator to the movement of advertising spending. What does that mean to media companies and digital marketers?
Read moreThe shift in media consumption behaviour of consumers is a leading indicator to the movement of advertising spending. What does that mean to media companies and digital marketers?
Read more(Student project, NUS SoC, AY2020/21) C2 Digital offers businesses a comprehensive service to realising high-engagement virtual environment events, using customised brand design and event support.
Read more(Student project, NUS SoC, AY2020/21) Mini Star is a stinky tofu outlet situated in the colourful neighbourhood of Geylang, Singapore. Insightful discussions followed with MyOrder, a mobile-friendly food ordering platform.
Read moreTo improve distribution on Facebook and other social media, one must understand how news feed work. There are 4 important concepts: Inventory, Signals, Predictions and Score.
Read moreFrom ASEAN Studies Centre, ISEAS. ASEANFocus, A bimonthly publication providing concise analyses and perspectives on ASEAN matters.
Read moreThis is a sample SEO / SEM agency pitch deck from Thrive. Some key points on SEO and SEM are covered.
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